Dear Brides-to-Be:
RE: Internet Pricing
It is a pleasure to be working with you to pick out your perfect gown. This is one of the most important decisions that you will make throughout your life and we want to make sure it is perfect. You have already spent many months of researching the Internet and magazines, visited countless stores, and tried on hundreds of dresses. Now, it is finally that time to purchase the perfect dress. However, before you make your purchase, we realize you have one more question. Why are Internet stores cheaper?
Internet stores are cheaper because they do not offer you full service. Since you and the stores have already spent countless hours doing all the research, the Internet store will only ask what style and what size you want. You then pay the 100% + shipping up front. In a few months, you will receive your dress in a little box. The dress will not be pressed nor steamed. Often, Internet stores never open the manufacture box they get to check if it is perfect before reshipping to you. They just stick another label and forward the same box to you. This dress is now yours without much recourse. Since all the dresses are hand made, each dress is made a little different. If the size or fitting is not right, you are stuck with it. Internet stores never see you, tell you how you look, offer samples to try on, give fitting, nor offer full service. In conclusion, internet stores must be cheaper because they don’t offer full service and they will take all your money without ever investing their own money nor time.
We on the other hand are a full service store. This means that we have an expert bridal consultant team to spend hours in finding your dress, offer hundreds of samples to try on, offer expert advice, and have customized fittings. First, we offer a one stop shop where you can also find headpieces, veils, jewelry, petty coat, shoes, bridesmaid, mother’s dress, flowergirl dresses, tuxedo, albums, toasting glass, cutlery, etc... Second, it is only here you can find the entire local banquet halls, restaurants, DJ, decorations, florist, limousine, wedding cake, travel agent, etc. Third, the price you paid includes free shipping, all the time assisting try-on, all the different sample designs, all the newest samples from a wide range of manufactures, proper measuring, ordering, receiving, quality checking, making sure the dress received is made correctly, pre-fitting, post-fitting, steaming, etc... Fourth, once we receive your dress, we can offer you further expert alteration, customizing, adding special details, bustling, temporary storage, and final fitting. Finally, after your wedding, we can assist in repairing damaged gown, cleaning and gown preservation. Needless to say, the small saving in price does not add up to the true cost of being a full service store. This is why full service store charge only slightly more than the Internet stores.
Today is the day you will make one of the most important decisions; Make sure it is done right. Don’t think you are saving some money now but only to pay more later. However, if you still choose to buy from the Internet, we will still be glad to help you. Please check off which of the following service you wish to receive on our “Internet Bride-to-Be” ordering form.
Again, thank you for giving us an opportunity to be of service to you.
Sincerely,
The Staff at Millies Bridal
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